Back in 1988 Samuel bought his first mixer and a pair of regular turntables. That was his first step into the music business. Mixing everything from hiphop, house and techno he began to explore the phenomenon of mixing. In 1991 he formed a party organization with his friend Max Reich, and started to pull off parties around Gothenburg. During the same time Samuel also started spinning outside his bedroom. When Max got a proper studio in 1995, he felt it was time to take a step further, so he asked Max to teach him the basics about producing. A couple of months after that they formed Solid Beat, a techno label distributed by Neuton. As time went by Samuels skills became more and more polished, so he felt he was ready to move on by himself. Samuel needed to start something of his own. So, 1997 was the year when the first "Cycle" came out in the shops. Titled "Techno Soul Pt 1", it contained laidback grooves for cool out corners. In the first two years he only released three, but in late spring of 1999 he decided to really have a go on it. And thats when things really took off for Samuel. "In Your Box" became his breakthrough record. Being played by people like Derrick May, Jeff Mills, Umek among others, people out there really started to take notice of him
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